Jimmy DeCicco: Why Do Many Young Entrepreneurs Fail | MMP #257

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Super Coffee co-founder Jimmy DeCicco joins us on the podcast today. He shares the intense focus on nutrition, training, and mindfulness that has fueled his athletic and entrepreneurial ambitions. Learn how hustle, grit, taking action, and leveraging authenticity grew a bootstrap start-up into a blockbuster product backed by JLo and ARod, disrupting the bottled coffee space.

Jimmy founded Super Coffee in his early 20s alongside his two brothers, starting the company out of a run-down Baltimore factory. Super Coffee is now a leader in the RTD coffee space, carried in over 50,000 stores nationwide. 

Hear the Super Coffee origin story, explosive growth trajectory, lessons from mentors like Jesse Itzler, authentic branding and marketing tactics for upstarts, personal development as a young founder/CEO, the future of health trends and nutrition, hiring tips, meaningful relationships, and much more.

Jimmy is no nonsense. His insights will certainly help people seeking to achieve their goals. This one was powerful - we hope you enjoy!

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  1. HVMN What you put in your body today is the foundation for who you become tomorrow. HVMN [Health Via Modern Nutrition] is obsessed with helping you get to the top.
  2. CrowdHealth provides an alternative to traditional health insurance by allowing members to crowdsource their medical expenses.Use the code 'MEATMAFIA' to get coverage for $99 for your first 6 months.
  3. NOBLE ORIGINS Complete and simple, animal-based protein powder with an organ blend for additional nutrition! Use Code: MEATMAFIA at check out!
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Creators and Guests

Brett Ender 🥩⚡️
Host
Brett Ender 🥩⚡️
The food system is corrupt and trying to poison us... I will teach you how to fight back. Co-Host of @themeatmafiapod 🥩
Harry Gray 🥩⚡️
Host
Harry Gray 🥩⚡️
Leading the Red Meat Renaissance 🥩 ⚡️| Co-Host of @themeatmafiapod
Jimmy DeCicco: Why Do Many Young Entrepreneurs Fail | MMP #257
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